Privacy Policy for Aura Dental Clinic

Last Updated: 15/02/2025

1. Introduction

Aura Dental Clinic is committed to protecting your privacy and ensuring that your personal information is handled safely and responsibly. This Privacy Policy outlines how we collect, use, and safeguard your data when you use our services or visit our website.

By accessing our website or using our services, you agree to the collection and use of your information as outlined in this policy.

2. Interpretation and Definitions

Interpretation

The capitalized terms in this Privacy Policy have specific meanings as defined below. These definitions apply equally in singular and plural forms.

Definitions

Account – A unique profile created for you to access our services.
Affiliate – Any entity that controls, is controlled by, or is under common control with Aura Dental Clinic.
Company – Refers to Aura Dental Clinic.
Cookies – Small files stored on your device to enhance website functionality and improve your browsing experience.
Country – United Kingdom.
Device – Any device used to access our services, including computers, smartphones, and tablets.
Personal Data – Any information that identifies or can be used to identify an individual.
Service – Refers to the services provided by Aura Dental Clinic, including in-practice treatments and our website.
Service Provider – Any third-party entity that processes data on behalf of Aura Dental Clinic.
Third-Party Social Media Service – Platforms such as Google, Facebook, and Instagram that allow users to register or log in via their services.
Usage Data – Automatically collected data related to how you interact with our services.

3. Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using our services, we may ask you to provide personal information, including but not limited to:

Name
Email address
Phone number
Address
Medical history relevant to your dental care
Payment details (for billing purposes)

Usage Data

Usage Data is automatically collected when using our website and may include:

IP address
Browser type and version
Pages visited
Time and date of visit
Device type and operating system

Information from Third-Party Social Media Services

If you register or log in using Google, Facebook, or other social media platforms, we may collect personal data linked to your account on those services.

4. Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to improve our website and services. These may include:

Necessary Cookies – Required for website functionality.
Analytics Cookies – Help us understand how users interact with our website.
Functionality Cookies – Remember user preferences to improve experience.
Advertising Cookies – Used to deliver relevant ads and measure performance.

You can control your cookie preferences through your browser settings.

5. How We Use Your Personal Data

We use your data for the following purposes:

Providing and maintaining services – To offer dental care and customer support.
Managing your account – To register, verify, and manage your profile.
Processing transactions – Handling payments and invoices.
Communicating with you – Sending appointment reminders, updates, and promotional materials.
Improving our services – Analysing usage data to enhance our offerings.
Legal and security purposes – Ensuring compliance with regulations and protecting against fraud.

6. Sharing Your Personal Data

We may share your data with:

Service Providers – To assist in delivering services (e.g., IT providers, payment processors).
Business Partners – For collaboration on specific products or promotions.
Legal Authorities – If required by law, or to protect our rights.
Affiliates – To ensure consistency in service delivery across our business.
With Your Consent – For any other purpose where you have explicitly agreed.

7. Retention of Your Personal Data

We retain personal data only for as long as necessary for the purposes outlined in this policy. Usage Data may be retained for a shorter period unless needed for security, legal, or service improvement purposes.

8. Transfer of Your Personal Data

Your data may be transferred and stored in locations outside of the UK. We take appropriate measures to ensure data security and compliance with UK data protection laws.

9. Your Rights Over Your Data

You have the right to:

Access the personal data we hold about you.
Request corrections if your data is inaccurate or incomplete.
Request deletion of your personal data.
Restrict processing under certain circumstances.
Withdraw consent for data usage (where applicable).

To exercise your rights, contact us at [Insert Contact Email].

10. Security of Your Personal Data

We take reasonable precautions to protect your personal data; however, no electronic transmission is completely secure. We use industry-standard measures to safeguard your information.

11. Children’s Privacy

Our services are not intended for individuals under 13 years of age. We do not knowingly collect data from children. If we become aware that we have collected personal data from a child, we will take steps to delete the information.

12. Links to Other Websites

Our services may contain links to external websites. We are not responsible for their privacy practices and encourage you to review their policies.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “Last Updated”date. Significant changes will be communicated via email or website notifications.

14. Contact Us

If you have any questions about this Privacy Policy, please contact us:

📍 Aura Dental Clinic
East Avenue, Billingham, TS23 1BY

📞 01642 939457
📧 pm@auradentalclinic.co.uk
🌐 www.auradentalclinic.co.uk